Boost With Facebook Summer of Support: Building Customer-Focused Processes and Smarter Commerce

Facebook Business

July 20, 2020

If you’re an asset to your customers in times of uncertainty, you stand to gain in when the economy picks up again. Learn how to make your business essential, through customer-focused processes and smarter commerce. In our fifth week of , we’re highlighting new speakers, topics and lessons to help you do things like communicate with and give purchasing power to your customers. Take a look at some highlights from this week’s program:

Moving Forward

Join Marcus Lemonis, Host of the hit TV show “The Profit,” in a discussion on how to use resources you already have in place to boldly re-enter the post-COVID-19 world and thrive.

Purchasing Power to the Masses

Get a glimpse into how new commerce tools are delivering more purchasing power to customers, while providing businesses new ways to build lasting customer relationships.

Mason Marangell, owner of Vertex Effects, is building his guitar effects pedals brand inexpensively through constantly optimizing his content messaging, based on his Facebook and Instagram data. He’s transitioned his staff into makers, who know how to create content that speaks authentically to enthusiasts.

Build Your Audience Using Facebook Pixel

The Facebook pixel lets you measure, optimize and build advertising audiences that visit your website from Facebook, Instagram, Messenger or Audience Network ads. Learn how to set up and utilize the Facebook pixel on your business website.

Instagram’s native camera app has a variety of features to create and enhance your photos and videos. Join Tan and Facebook Creative Strategist Frances Smith as they visit Segundo, CA to help Anna Skaya, founder of the cat DNA testing company Basepaws, build videos ads that drive online sales using just a mobile phone and the Instagram app.

Next week we’ll wrap things up by talking about community. Bookmark the page and don’t forget to tune in.

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Inspiration Strategy Small Business

Inspiration, Strategy

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July 20, 2020

Boost With Facebook Summer of Support: Building Customer-Focused Processes and Smarter Commerce

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f you’re an asset to your customers in times of uncertainty, you stand to gain in when the economy picks up again. Learn how to make your business essential, through customer-focused processes and smarter commerce. In our fifth week of Boost With Facebook Summer of Support, we’re highlighting new speakers, topics and lessons to help you do things like communicate with and give purchasing power to your customers. Take a look at some highlights from this week’s program:

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