Key Tools for your Social Media Holiday Marketing
The 2021 festive season is going to be different. It appears as though everyone is ready to put the events and fallout of the last year behind them and take on this one with gusto. According to Emarketer, U.S. holiday retail sales are predicted to increase 2.7% to $1.093 trillion in 2021, with e-commerce accounting […]
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E-commerce Marketing Trends Q4
If your business noticed a spike in online sales in the past year or so, you’re not alone. US e-commerce […]
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Reddit Ads 101: The Ultimate Guide to Reddit Advertising
As a retailer, you’ve likely dabbled in Facebook advertising, researched your options on Snapchat or even signed up for a […]
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Five Ways Facebook Advertisers Can Prepare for the iOS 14 Updates
Apple’s release of iOS 14 introduces many changes to Facebook advertisers. In this blog, we share a summary of these changes and how you can stay on top of these updates.
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The Power of Clubhouse: Marketing Lessons from the Latest Social Media App
The social media app Clubhouse has blown up over the past year. Here’s how marketers can use the app to build and grow their business.
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Digital Marketing Trends and Predictions: What to Expect in 2021
Wondering how to make the most out of your digital marketing campaigns for 2021? We’ve gathered insights from our industry experts to understand what top digital marketing trends to expect.
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Instagram Marketing Trends You Need to Know in 2021
Instagram has transformed the way people shop online and how businesses adapt to current circumstances. As we continue to use social commerce in the new year, we’re reflecting on the 2020 trends that surprised us along with the Instagram marketing trends for 2021.
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4 Trends that Shaped the 2020 Holiday Shopping Season
In the past nine months, consumers have naturally made a dramatic move to online shopping as many of their favourite brick-and-mortar shops have closed or reduced hours due to COVID-19. Here are a few takeaways that will elevate your advertising efforts and help you deliver on performance goals.
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How to Choose the Best Marketing Attribution Model
Using attribution models, marketers can assign credit to touchpoints along the consumer’s buying journey. With the right attribution model, you can track traffic and scale ads more accurately than ever before.
The post How to Choose the Best Marketing Attribution Model appeared first on AdParlor.
Holiday Planning 2020: How to be Successful this Holiday Season
With COVID-19 continuing to change the consumer shopping landscape for brands and shoppers alike, how can advertisers adapt while they plan for the holiday season? Here are some tips on how you can stand out and navigate the upcoming holiday season on Facebook, Pinterest and Snapchat.
The post Holiday Planning 2020: How to be Successful this Holiday Season appeared first on AdParlor.
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