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One little known fact is that Facebook’s bidding algorithm takes several variables, aside from what you’re willing to spend, into account when serving your ads. It’s not enough to just be waving your dollar. One of those variables is customer satisfact…

1:1’s for FB?!

As it seems, Facebook is finally rolling out the 1:1 format, hello square ad images! As with most rollouts, it’s available in some accounts but not all currently. If you want to give it a go try uploading an ad, proceeding to crop and see if the 1:1 op…